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OfferLogix Receives AWA Rising Star Award for Innovative Customer Credit Technology, QualifyLogix

The AWA Awards are announced each year at NADA to recognize innovation in the automotive industry. At this year’s show in Dallas, OfferLogix was named a Rising Star for their next generation pre-qualification solution, QualifyLogix, which provides real-time credit qualification services with minimal development work. With direct DMS and credit agency integrations, QualifyLogix allows partners to immediately sell and build their own soft pull products, generating additional revenue and surplus profit streams.

“This is a B2B offering that allows digital retailing providers, website providers, or lead gen providers the next generation of soft pull engagement, qualification, and conversion,” said Brian Pasch, the researcher and selector of the AWA Award recipients. “Having a credit perfect payment online increases conversion, increases customer satisfaction, and of course, makes your platform the dealer’s best friend.”

To watch the full video review of QualifyLogix, please visit Brian Pasch Enterprises’ YouTube channel here.

As a leader in automotive fintech, OfferLogix is most notably known for Penny Perfect Payments, a dynamic payment technology that eliminates discrepancies between the vehicle, the customer, and the monthly payment. The introduction of QualifyLogix earns them an additional edge as a more holistic solution for dealerships and their customers by offering a fully seamless and accurate payment display and credit pull process.

“We are honored to receive an AWA Rising Star Award with our industry-disrupting product,” said Aaron Bickart, Executive Vice President and General Manager at OfferLogix. “We’re proud of QualifyLogix and how it improves and advances the credit pull process, and are excited to see what comes next.”

About OfferLogix

OfferLogix is the pioneer in lease and finance payment advertising for digital retailing, desking and CRM tools, advertising agencies, OEMs, online portals, and dealers. Its proprietary technology and related web services allow accurate and fully disclosed lease and loan payments to be generated and displayed on vehicle lease advertisements, listings, specials, brochure pages, etc. This fintech revolutionizes how lease specials and payment advertising are created and displayed on the web, social media, mobile devices, and more.

For more information about OfferLogix, please visit www.offerlogix.com.

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Jon Gregory

Business Development Director

Jon is the Business Development Director for OfferLogix, a position he took after working as the Director of Sales and Marketing/National Accounts for the previous nine years. In his previous role, Jon was responsible for driving revenue growth by identifying and cultivating new business opportunities and expanding brand presence. He has a strong track record in the automotive space, having spent 18 years working for one of the largest DMS (Dealer Management System) providers.

Jon’s expertise lies in building solid relationships with customers, vendors, and cross-functional teams in sales and marketing. He has experience leading teams, managing partnerships, and aligning business goals to achieve success. Jon is known for his collaborative approach and his ability to work effectively as a team player.

Outside of work, Jon values his faith, family, and friends, which he refers to as the “3 F’s.” He has a supportive wife named Jill and two accomplished daughters named Taylor and Payton. In his leisure time, Jon enjoys playing golf and pickleball, and he is a passionate soccer fan, particularly of the Austin FC team.

Aaron Bickart

Executive Vice President / General Manager

Aaron Bickart is a recognized senior leader, entrepreneur, and award-winning sales and marketing professional with over 30 years of success in the multibillion-dollar automotive industry. Most recently, Aaron took over as Executive Vice President and General Manager of OfferLogix, the pioneer in lease and loan payment advertising for car dealers, OEMs, and online portals. Over the last year, Aaron spearheaded GTM strategy, website development, SEM, social media, and new product development. During this time, Aaron simultaneously drove significant revenue and performance of Team Velocity, a high growth marketing and advertising company.

Throughout his progressive career, Aaron served in vital leadership roles, including Executive Vice President of Sales Operations and Senior Vice President of Sales (Team Velocity), Director of Sales and Dealer Operations, Automotive Business Consultant, and CRM Sales Specialist for The Reynolds and Reynolds Company. Aaron holds a significant track record of cultivating and maintaining productive partnerships with Cox Automotive, Data Aggravators, and Nexstar and helped assist in creating major OEM endorsements with Honda, General Motors, and FCA. Aaron is a well-known innovator, motivator, and changemaker reputed across the automotive industry by Tier 1/2/3, OEM, and Top 100 Dealer Group connections. He possesses an advanced technical mindset and history of devising and implementing cutting-edge solutions that drive business success during economic downturns and uncertain futures.

As a family man, health enthusiast, and foodie, Aaron enjoys spending time with his wife and three kids, working out, trying new restaurants, and living by his favorite saying, “live your dream.”

Paul Appelbaum

VP, Business Development

Paul is the VP of Business Development for OfferLogix. Prior to joining OfferLogix, Paul spent the previous 8 years working in Sales and Business Development for a Digital Marketing and Technology provider in the Automotive space where he managed large partnerships and agencies. Paul successfully maintained and grew the relationships over the years and was considered a key team player in the successful growth of the business. Paul is the consummate professional and often found talking and negotiating with C level partners and vendors. His professional experience and unparalleled commitment to his customers make him an invaluable asset to OfferLogix. Prior to the Automotive space Paul spent 15 years on Wall Street where he held Senior Managing Director positions in Equity Trading, Institutional Trading and Investment Banking. One of Paul’s fondest memories was organizing and Co-Chairing the annual Spring Wall Street Charity Fund golf tournament which raised in excess of over $1 million over a 15-year period.

Paul loves spending most of his spare time with his family, living a healthy lifestyle and golfing with good friends. Over the years Paul has been very active in charitable organizations and his local community.

Paul earned his BA in International Affairs with a concentration in Economics from The George Washington University.

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