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FordDirect and OfferLogix Announce Preferred Vendor to Transform Dealership’s Digital Experience

OfferLogix announces a preferred vendorship with FordDirect, to launch "The Shop," an innovative e-commerce platform tailored for Ford Dealers and Lincoln Retailers. Powered by FordDirect, The Shop streamlines vendor selection, providing access to vetted vendors with pre-negotiated prices, enhancing business efficiency.

Logix Lookout: From Showroom to Living Room: The Shift Towards Online Car Buying

The automotive retail landscape is undergoing a seismic shift. As consumers increasingly opt for the convenience of online shopping, the traditional car buying experience is being replaced by digital showrooms and virtual transactions. This transformation is reshaping the auto retail industry, presenting both challenges and opportunities for traditional dealerships.

Logix Lookout: A Glimpse into NADA 2024

As the first of February approaches, the automotive industry is buzzing in anticipation for NADA 2024. The upcoming 2024 event promises to be a hub of innovation, setting the stage for the future of the automotive world. The Logix Lookout is here to highlight our predictions for this year's show.

OfferLogix and Equifax | Exclusive Podcast

Listen in to the Equifax podcast and uncover how OfferLogix's turn-key, real-time, soft credit qualification services elevate the pre-qualification experience.

OfferLogix and Fullpath Partner to Enhance Customer Experience with Lease and Finance Payment Engine Integration

OfferLogix announced its strategic partnership with Fullpath, automotive's leading Customer Data Platform (CDP) to revolutionize the vehicle upgrade search process for consumers.

FordDirect Opens The Shop, a One-Stop E-Commerce Platform for Ford Dealers and Lincoln Retailers

FordDirect, a joint venture between Ford dealers, Lincoln retailers and Ford Motor Company, announced today the launch of a new e-commerce platform for dealer solutions called The Shop.

OfferLogix and Equifax Partnership Redefines Pre-Qualification to Ensure Payments that are Penny AND Credit Perfect

OfferLogix has partnered with Equifax to provide the only turnkey, ready-to-implement credit qualification service to agencies, digital retailing providers, dealers, OEM manufacturers and customers alike.

CBT Exclusive | The Role of Leasing in a Normalizing Car Market

Join Aaron Bickart, Executive Vice President and General Manager of OfferLogix, and Jim Fitzpatrick as they delve into OfferLogix's pivotal role in revolutionizing car dealer payment calculators and online quotes.

It’s All About the Perfect Payment

When it comes to the car buying experience, the landscape of financing and leasing has changed to prioritize more choices and convenience while shopping and viewing monthly payments. Online platforms, flexible terms, and digital payments each factor into the simplest possible path to put and keep each driver in their chosen vehicle.

CBT Exclusive | Digital Dealer

Sit down with Paul Appelbaum, VP, Business Development of OfferLogix, and Jim Fitzpatrick as they delve into the significance of achieving the perfect penny payment and how vendors can leverage OfferLogix's cutting-edge technology to enhance their payment solution and stay ahead of the competition.

Q4 Strategies to Boost Dealership Profits

Learn how dealers and vendors just like you can navigate the emerging EV market.

EV Credits: Are They Worth It?

Persuading people to buy electric vehicles is key to the industry’s success, and EV credits – tax rebates provided by the federal government – make that possible for more people.

Optimizing F&I for Electric Vehicle Loans

Learn how dealers and vendors just like you can navigate the emerging EV market.

To Innovate or Procrastinate ⎯ That is the Question

A disproportionate number of successful-in-the-moment companies doing all the right things – making penny-perfect payments, maintaining their status quo – want to live off the legacy of their current businesses. Those are The Procrastinators. Others are always innovating and looking for the next sizzle – the next big thing – The Innovators. Which are you?

The 80/20 Rule & Software Development

The 80/20 Rule is golden: focus on your 20% and let those whose expertise is the other 80% take the reins. Outsource to a partner who aligns with and can fulfill your promises to your end-users to ultimately provide the best customer experience.

OfferLogix Announces Game-Changing Partnership With Fluency

OfferLogix announced a strategic partnership with Fluency, both innovative digital advertising providers, creating a unique and powerful link between proprietary automotive fintech and automated digital advertising software.

EV confusion: The relationship between education and profit

Sit down with Aaron Bickart, Executive Vice President & General Manager of OfferLogix, and Jim Fitzpatrick to discuss how the industry is changing in response to electric vehicles, and what dealers should do to prepare themselves for the still developing market.

OfferLogix Receives AWA Rising Star Award for Innovative Customer Credit Technology, QualifyLogix

The AWA Awards are announced each year at NADA to recognize innovation in the automotive industry. At this year’s show in Dallas, OfferLogix was named a Rising Star for their next generation pre-qualification solution, QualifyLogix, which provides real-time credit qualification services with minimal development work. With direct DMS and credit agency integrations, QualifyLogix allows partners to immediately sell and build their own soft pull products, generating additional revenue and surplus profit streams.

Missed us at NADA?

Missed us at NADA? Don't worry we've got you covered. See what's up and coming for OfferLogix in 2023.

Technology takes the guesswork out of car payments

What will my monthly payment be? It's the question on nearly every car shopper's mind and a critical one to answer accurately if you're going to make the sale.

OfferLogix Disrupts the Automotive Retailing Industry with Game-Changing and One-of-a-Kind Solution Sets

Offering more and more services to the automotive industry, OfferLogix is quickly rising to the top. On today's Inside Automotive, Aaron Bickart, Executive Vice President and General Manager of OfferLogix, discusses changes in retail automotive and ground-breaking innovation. Bickart emphasizes the changes directed toward the payment, financing, and online areas.
OfferLogix takes Seamless Online Car Buying to the Next Level.

OfferLogix Takes Seamless Online Car Buying to the Next Level

Throughout the past few years, new partnerships and initiatives have helped OfferLogix take seamless online car buying to the next level.

OfferLogix and ZappyRide Partner Up to Help Auto Dealerships Get Ready for the EV Boom.

Listen in as Aaron Bickart, EVP/GM of OfferLogix, and Olivier Pincon, CEO of ZappyRide, discuss how Electric Vehicles will reshape the automotive market and how they are going to combat this evolution with industry-leading API solutions for dealers alike.

The All-New One-Stop-Shop for Penny and Credit Perfect Payments

As the automotive industry continues to evolve, so does the customer buying experience. Buyers now want a seamless, Amazon-prime like experience when shopping for vehicles.
OfferLogix Partners with Automotive Industry Disruptor, Matador AI to Provide Seamless and Penny Perfect Payments

OfferLogix Partners with Automotive Industry Disruptor, Matador AI to Provide Seamless and Penny Perfect Payments

OfferLogix (Herndon, VA) has partnered with Matador AI (Quebec, Canada) to provide Penny Perfect Payments as a part of their new digital retailing solution to partners, dealers, and customers alike.

The secret ingredient to a seamless car buying experience. 

Listen in as Aaron Bickart, EVP/GM of OfferLogix, discusses the disconnect that exists today between the vehicle, the customer, and the monthly payment. Learn how providing these precise and transparent penny perfect payments can result in higher conversions with more gross profit per vehicle.

Penny Perfect Payments

With inflation at its highest in 40 years, customers are looking to save where they can. Listen in as Aaron Bickart, EVP/GM of OfferLogix, discusses the importance of Penny Perfect Payments and their role in the customer buying experience.

OfferLogix Partners with VinCue To Provide Penny Perfect Payments

OfferLogix (Herndon, VA) has partnered with VinCue (Kansas City, MO) to provide Penny Perfect Payments as part of its digital platform of solutions for dealerships. Using our proprietary API technology that integrates directly into the backbone of their existing technology, VinCue is able to provide dealers the capability to display real payments on real vehicles through multiple mediums — dealer websites, social media, and their unique digital marketing — and enables them to standardize payment offers and disclaimers across the board.

How Automated Payment Calculation Helps Provide A Seamless Customer Experience

More and more automotive shoppers are expecting a seamless customer experience. But how does that tie into payment calculation? Listen in as Aaron Bickart, EVP/General Manager of OfferLogix and Jim Fitzpatrick of CBT News discuss how automated payment calculation technology intersects with a seamless customer experience.
2022 Trends In Automotive Digital Retailing

2022 Trends In Automotive Digital Retailing

Chip shortage. Supply chain gridlock. Low inventory. These phrases dominated the auto industry in 2021. What will 2022 hold? Listen in as EVP/GM of OfferLogix, Aaron Bickart discusses the trends we can expect to see in the automotive industry in 2022 with Jim Fitzpatrick of Inside Automotive at CBT News.
Ready to provide your customers with a seamless car buying experience?

Ready to provide your customers with a seamless car buying experience?

Listen as EVP of OfferLogix, Aaron Bickart and Jim Fitzpatrick of CBT News discuss how vendors, dealers and OEMs need to provide consumers with exact "to the penny" payments online and in-store. The key to unlocking this frictionless customer experience? Patented technology that accurately generates precise and compliant payments on every vehicle across all customer touchpoints.
Say hello to the future online car shopping – digital retailing.

Say hello to the future online car shopping – digital retailing.

Listen as EVP of OfferLogix, Aaron Bickart and Jim Fitzpatrick of CBT News discuss how vendors, dealers and OEMs need to utilize tools that aid in a frictionless customer experience when shopping online. The key to expectational customer experience, convenience, trust and increased gross profit? The ability to provide consumers with precise, customized and compliant payments across all customer touchpoints.
OfferLogix's precise, customized and compliant payments on every vehicle across all customer touchpoints

Star Performance Marketing Partners with OfferLogix to Launch New FinTech Application

Star Performance Marketing (Tampa, FL) has partnered with OfferLogix (Washington, DC) to license it's fully-automated payment calculation platform, PaymentLogix and its patented payment advertising solution, APILogix to deliver dynamic and compliant payments across every customer touchpoint. With OfferLogix, Star Performance Marketing can provide its dealers a seamless customer buying experience with precise, customized and compliant payments on every vehicle across all customer touchpoints.
Digital Retailing

Automotive Digital Retailing 101

Digital retailing has taken the auto industry by storm, but for many dealers it begs the question, "What is digital retailing and how does it help my dealership?" COVID-19 has forced more consumers to search for and buy vehicles differently, and businesses must adapt to the new normal of conducting business.
How vendors can provide a seamless customer transactional experience

How Vendors Can Provide A Seamless Customer Transactional Experience

A seamless customer experience is not only essential for buyers but also for vendors and OEMs alike.

Trusted Sale launches Trusted Car Payments, powered by OfferLogix

New digital retailing solution helps more auto dealers and shoppers gain access to the most popular online auto retailing options.
Calculating Penny Perfect Payments

Calculating Penny Perfect Payments

As the automotive industry continues to evolve, so does the customer buying experience. Buyers now want a seamless, Amazon-prime like experience when shopping for vehicles.

Enhancing the Customer Buying Experience

As the automotive industry continues to evolve, so does the customer buying experience. Buyers now want a seamless, Amazon-prime like experience when shopping for vehicles.
Watch as Aaron Bickart, EVP/General Manager of OfferLogix discusses key differentiators between automotive fintech solutions with Jim Fitzpatrick of CBT News and how OfferLogix is a proven automotive fintech disruptor.

Disrupting the Digital Retailing Status Quo

Digital retailing, powered by automotive fintech, is here to stay. But not all fintech solutions are built equally. Watch as Aaron Bickart, EVP/General Manager of OfferLogix discusses key differentiators between automotive fintech solutions with Jim Fitzpatrick of CBT News and how OfferLogix is a proven automotive fintech disruptor.
The Future of Digital Retailing

The Future of Digital Retailing

Last year saw an accelerated shift to digital retailing in the automotive industry. Listen in as Aaron Bickart, EVP/GM of OfferLogix discusses the current state of the automotive market, the future of digital retailing and how OfferLogix is rising to meet the demands of the current market.
OfferLogix featured by Automotive Ventures as a Must See Company at the 2021 NADA show

OfferLogix featured as Must See Company at the NADA 2021 show

Another feather in our cap! We are excited and honored to be featured by Automotive Ventures as a NADA Must See Company in 2021.
OfferLogix featured as a Top 10 Company To Watch in 2021

OfferLogix Featured as a Top 10 Company To Watch in 2021

We are excited and honored to be featured as a Top 10 Company To Watch in 2021 by AutoSuccess Magazine.
Our FinTech Powers Your AdTech

Our FinTech Powers Your AdTech

Think it's impossible to advertise to-the-penny payments on every vehicle you sell? Think again. Listen as OfferLogix Executive Vice President Aaron Bickart discusses how to leverage FinTech and seamlessly power your advertising technology.
CBT News

Dynamic Payments Made Simple

Calculating automotive payments does not have to be a challenge. Listen as OfferLogix Executive Vice President talks dynamic payments with CBT News.
CBT News Interview

OfferLogix featured on CBT News

Automotive digital retailing is here to stay. Innovation in the automotive digital retailing space is at an all time high and today’s consumer expects digital retailing to be the norm and not the exception.
Think Outside the Lot

Think Outside the Lot

Automotive retailers with brick-and-mortar stores as well as online portals can no longer dismiss digital retailing.
OfferLogix named a Top Company To Watch by Automotive Ventures

OfferLogix named a Top Company To Watch

We're thrilled to be named a Top Company To Watch by Automotive Ventures.
What's in a Car Payment?

What's in a Car Payment?

Car payments come in all shapes and sizes from leases to loans to balloons; from new cars to used cars to certified pre-owned; from two years to seven years - and those are the simple things. Calculating a car payment involves more than simple math.
Say Goodbye To The Old Bait And Switch

Say Goodbye To The Old Bait And Switch

Buying a car can be a daunting task. You spend hours researching make and model, trim and colors, not to mention payment options.

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