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Tariffs Drive Up Prices, but Savvy Car Buyers Still Have the Wheel

By Aaron Bickart, Executive Vice President/General Manager, OfferLogix Tariffs…

Soft Pull, Big Impact: The Secret to Closing More Deals in a Competitive Market

Navigating today’s automotive landscape requires creativity,…

From Pre-Qualification to Approval in Seconds with OfferLogix’s Latest Credit Technology

OfferLogix, the industry leader in real-time payment technology…

Transparency is Good Business

By Paul Appelbaum, VP of Business Development, OfferLogix For…

OfferLogix Announced as Newest Stellantis Preferred Partner for Dealer Lead-Gen Solutions

OfferLogix announces a strategic partnership with Stellantis…

OfferLogix’s Ultimate Guide to Must-See Sessions at NADA 2025

The 2025 NADA Show is certainly shaping up to be the event of…

Does AI Signal the Death of the Automotive Salesperson?

In today’s interconnected world, the automotive industry is embracing a new era of digital transformation. Modern vehicles are no longer just about horsepower and design; they are sophisticated platforms packed with technology that offers unprecedented connectivity and convenience. However, with these advancements come new cybersecurity challenges.

Logix Lookout: Driving Safely: Innovations in Automotive Cyber Security

In today’s interconnected world, the automotive industry is embracing a new era of digital transformation. Modern vehicles are no longer just about horsepower and design; they are sophisticated platforms packed with technology that offers unprecedented connectivity and convenience. However, with these advancements come new cybersecurity challenges.

Logix Lookout: 2024’s Used Vehicle Market: Tech, Trends, and Challenges

As we move through our 2024 summer, the used car market in the United States is bustling with activity. With fluctuating economic conditions and accelerating digital transformation, understanding the trends and factors shaping this market is crucial for consumers and industry players alike. This article delves into the current landscape, key trends, driving factors, and challenges, offering a comprehensive snapshot of what to expect in the U.S. used vehicle market in 2024.

Car Guy Coffee Podcast + OfferLogix

Catch OfferLogix's best, Aaron Bickart, on the most recent episode of the Car Guy Coffee Podcast - Brewin' Solutions. Hear about the magic of OfferLogix solutions and how Penny Perfect Payments are revolutionizing the automotive shopping experience.

Logix Lookout: From Posts to Purchases: Social Media’s Impact on Car Marketing

Social media is revolutionizing automotive marketing, offering brands fresh ways to connect with consumers. Platforms like Facebook, Instagram, TikTok, and X let car companies captivate audiences with stunning visuals, targeted ads, and real-time interactions. Influencer partnerships and user-generated content build trust and community. Hear success stories from Tesla, BMW, and Toyota showcasing social media's power to spark excitement and boost sales. Dive into this month's Logix Lookout to explore these dynamic strategies!

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